HASHTAG MASTERY (###)
It is no more a news that Hashtag on social media – particularly on Instagram and Twitter is crucial. But, I have found out some people do not actually understand the ‘WHY’ and ‘HOW’ of Hashtags. Quick warning: Before you read this, you may need to seclude yourself to get the best from the post — may be a calm reading place will do.
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NOW, TO THE BUSINESS OF THE DAY:
A hashtag is a crucial feature of social media since its advent some years back. It was introduced for basically following information relating to a particular subject (online). Just like the “tags” on your website, that is exactly how Hashtag is to each post you use it for.
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HOW TO USE AN HASHTAG
You really do not need to be a tech-savvy person to use a Hashtag, the only thing you need to do is put the pound sign directly in front of the word you want to make a Hashtag and make sure it is free from spaces, punctuations or special characters — e.g, #iamsamboad .Don’t worry about the capitalized part, it is basically for readability.
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3 REASONS YOU MUST LEVERAGE THE POWER OF HASHTAG
#1. You attract the RIGHT target audience: Using Hashtag on Instagram is a great way to ‘lasso’ or ‘lure’ your content to your audiences with no hitches. All they need do is put the Hashtag they wanna search and you appear right before their faces (isn’t that amazing).
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#2. Hashtags increase your engagement rate: Based on popular research, accounts that use Hashtags generates thrice as much engagement than those who do not use. Thus, you can double your engagement and clickthrough rate just by intelligently leveraging Hashtags.
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#3. Hashtags are great for research: Doing research has become a very easy thing with the advent of Hashtags. It is quite easy to find the content you are looking for just by using Hashtags. Thus, it is good for research too.
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HOW TO GET AN HASHTAG RELEVANT TO YOUR NICHE
Before now, you can only rack your head to pull out a creative Hashtag which most times are very stressful. But that stress is no more for those who know how to navigate their way through. I will teach you free of charge because I want you to be informed: this is worth a alot in actual value so please take advantage of it.
If you use iPhone, head over to the Apple Store then search ‘Tag-O-Matic’ and GET the App from there. If you use Android, do the same on your Google PlayStore.
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When you have finished downloading, Search for the keyword of your intended post on the App and copy it to your Instagram post dashboard. That is all you need. I hope you got value? If you do, please share this to your timeline. Questions? Ask!
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